Podcast Episodes

042: Automating the Sales Process with Tim Bornholdt

As an app developer, Tim Bornholdt is no stranger to process automation.  Yet it wasn’t until he “put up a mirror” to his own company’s sales process, that he realized they were losing sales as a result of different people doing the same work in different ways.  So he automated the sales process leading to...

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041: Streamlining the Book Writing Process with Win Charles

As an energetic author, artist, podcaster, journalist, teacher and fashion designer, Win Kelly Charles cannot afford to waste time nor let a physical disability slow her down.  “Just Do It!” is her response to anyone contemplating their next business move, especially aspiring authors.  In this episode, Win shares the essential people and tools she relies...

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040: Lowering Overhead and Increasing Revenue with Forrest Tuff

“When you call yourself the CEO, you have to make hard decisions.”  This is how Forrest Tuff describes the revelation that led to him redefining what success is at his film production company.  In this episode, he describes the two specific actions he took to reduce overhead that radically transformed his business model.  Find out...

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039: Using Processes for Structure & Consistent Results with Paul Nicholaides

In this first episode of Season 4, Paul Nicholaides shares an example of how he used processes to help a fast-growing company scale without compromising their culture.  He specifically explains how he helped shape his client’s business infrastructure based on their value chain and processes.  Processes are a valuable component of business infrastructure because as...

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038: Building Business Infrastructure for Scale

Alicia is the founder of Equilibria, Inc. – the world’s largest repository on business infrastructure for small businesses.  And it happened quite by accident.  In this episode, she candidly shares the story of how this came to be by weaving together the messaging of each expert featured in Season 3 while acknowledging the mistakes she’s...

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037: Leveraging Culture to Drive Business Transformation

Just because the word “cult” is part of “culture,” it does not mean that your company has to function like one in order to attain sustainable success.  As small businesses grow larger, the transformation into becoming more corporate can be jolting and founders and employees alike may fear losing the very essence of what makes...

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036: Executing Strategy with Project Management

Visionaries, whether executives or entrepreneurs, are great at developing and articulating strategy but may find difficulty in execution.  This is where Kim Farmer comes in.  As a certified project management professional with 30+ years in corporate business experience, she knows how to get stuff done!  In this episode, Kim graciously gives us an excellent primer...

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035: Positioning Front Line Leadership for Success

As your small business grows, it will eventually need a layer of middle management.  These front line leaders are the change agents who ensure the execution of your company’s growth strategy.  But they cannot live their proverbial best life unless you, as the top leader, help them realize their best work.  In this episode, leadership...

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034: Developing a Business Strategy for Sustainable Growth

Strategy represents the vision, purpose and long-term position of a company, but it does you no good to develop one unless you “plan your work and work your plan.”  So says strategy expert Mark Pegues.  In this episode, Mark compares the relationship between strategy and execution to a camera – zoom in to execute and...

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033: Pricing for Profit

“Kill Bill.”  Kill hourly billing to be exact.  This summarizes the sentiment of investment banker turned CFO-for-Hire and pricing consultant, John Ray.  John reminds us that our clients care most about results.  Therefore, charging the right price means having a value conversation with your clients to understand how to price.  In this episode, John unpacks the...

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