Growth is not a bad thing. But too much growth too fast presents a set of challenges often overlooked when discussing small businesses. The emphasis tends to center on the marketing and promotion necessary to grow your business, and not on the business infrastructure needed to scale your business in a sustainable manner. These back-office operations can make or break your business, especially when you have more demand than your business is currently capable of supplying.
What’s worse is that when you try to look for cures for these back-office blues, you might find that the resources either are reserved for manufacturing and enterprise-level companies or are prohibitively expensive.
BusinessInfrastructure.TV represents the media arm of Equilibria, Inc. and is an extension of my commitment to provide access to operational resources for small businesses. It includes the weekly Business Infrastructure: Curing Back Office Blues podcast as well as presentations and videos, offering you a variety of ways to consume information.
You don’t have to grow alone!
We can do this. Together.
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Global Message for a Global Issue
According to the World Bank and IMF, there are approximately 149 million small and medium-sized businesses in the world. And while there are many reasons why some will fail, lack of access to operational resources to meet spikes in demand is one that can be prevented. This is clearly a topic that entrepreneurs and business owners are interested in as evidenced by our listenership. The Business Infrastructure podcast currently reaches listeners in 53 countries with over 625,000 downloads! Thanks to our sponsorship by HubSpot, we are poised for even faster growth.