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Business Infrastructure - Curing Back Office Blues

Operations is historically the last department to be invested in, but Alison Elworthy is on a mission to change that. As an Executive VP at HubSpot, she’s witnessed the company’s diversity evolution firsthand. Now, she’s advocating for a different type of diversity – diversity among departments that receive investment priority. In this episode, Alison explains what a Revenue Operations (RevOps) business unit is. She also reveals how HubSpot’s new Operations Hub software can transform a small business’s ability to connect and centralize workflows for cleaner data and a better customer experience.

153: Diversity, Digital Transformation & Advancing Revenue Operations

As an Executive VP at HubSpot, Alison Elworthy witnessed the company's diversity evolution up close. Now, she's advocating for diversity among departments that receive investment priority. In this episode, Alison explains what a Revenue Operations (RevOps) business unit is.

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